Zaks American-style diners signs its first franchisee
Zaks, the American-style diner restaurant chain in Norfolk has sold its first franchise to a local couple, David and Joan Hughes.
David worked in the financial sector and Joan was a primary school head teacher.
“Taking on a franchise is not something you go into likely but the training and support we are already receiving from Zaks is giving us the confidence that we need to make our new business a success,” said David.
Zaks has three company-owned restaurants, Zaks Waterside Grill and Bar, Zaks Mousehold Diner, and Zaks Poringland Diner.
Launched in Norwich in 1976, it was acquired in 1999 by Blue Sky Leisure, owned by the Timewell family which has holiday parks and restaurants in Norfolk.
Chris Carr, chief operating officer, is head of franchising. Commenting on his first franchisees he said: “The right fit has always been our priority in deciding to franchise. From day one we said we only wanted to work with like-minded franchisees, who shared our vision and enthusiasm for the brand and our values.
“It is this hands-on approach to our candidate selection that leads us to believe that David and Joan’s new diner will be every bit as successful as each of our other three restaurants.”
Zaks imports ingredients and products for authenticity and uses local suppliers for meat and other fresh products. Its Zaks burger is made from 100 per cent local beef with no additives. The decor is designed to create a fun and relaxed environment.
The company is being advised by Morgan Blake franchise consultants.